Serravalle Scrivia area tourism promotion and communication project kicks off
#ThinkSerravalle, the new tourism promotion and communication project for the Serravalle Scrivia area, was presented today. In the presence of Alberto Carbone - Mayor of Serravalle Scrivia, Antonella Parigi, Piedmont Region Councillor for Culture and Tourism, and Giovanni Ferraris, Piedmont Region Councillor for Sport, the partners of the initiative - "ledolciterre" Tourist Consortium, Gavi Protection Consortium, McArthurGlen Serravalle Designer Outlet and Libarna Arteventi - told about the project that brings together the skills of each to enhance an area rich in history and culture.
Nature, charm and shopping are the watchwords for the Piedmontese terroir, which, thanks to its natural, historical and enogastronomic beauty, is establishing itself as a new cool destination in Northern Italy, recounted exclusively for this project, in its highlights, by the unmistakable stroke of illustrator Carlo Stanga.